shophandmadeuk

Marketing tips and general advice for your small business With the small business / handmade business sector ever growing it is becoming harder and harder to set your business apart from the rest.  As a small business owner pricing your products competitively can have a detrimental impact on the success of your business, so to keep your head above water you need to make sure you stand apart from the crowd in other ways. Whether that is done by the uniqueness of your product that nobody else can compare to or the exceptional customer service that you provide. However if nobody knows about your business then it doesn't matter how unique the product is, how well made the product is, nor the price or the customer service, people aren't going to come to you as they aren't aware you exist. Algorithms and website statistics make being seen even harder but there are some things  you can do to improve how your business is marketed to potential customers. Audienc...